Exhibition stands can both make and break a company’s image at an exhibition. And so it is very important that you choose and invest properly in an Exhibition Stand Builders. A major role in getting quality and attractive exhibition stands is played by the exhibition stand contractor you go to, to get the stand.
You should see to it that you find the right contractors to build the exhibition stand. First of all you need to get one point straight- the success of an exhibition stand is not just the graphics and designs used for the stall. Your choice of design, size, position at the venue, and structure will decide your number of visitors and how long they will stay to explore your stall.
You need to do quality research about your contractors after you have decided on your design for your stall. Contractors come to you in two variants, first are stand designers and the second are the design and build contractors.
Exhibitions Stand Designers and much more in par with the various design agencies and are excellent in preparing high quality exhibition stands. These exhibition stand designers will work with their own team of sub contractors because they are focused n strong design sensibilities.
On the other hand Design and build contractors come as a whole package with their own set f trades people to make the designs on paper come to life. It is only a design them who can take up the whole responsibility of your stand and make it what you want it to look like at the event.
It takes an understanding of how people behave at an exhibition, knowledge and skills to ensure complete success of you exhibition stand. To be precise, there is a lot to lose if you end up with an unimpressive stand at an exhibition. It may turn out that you have ideas for how your stand should look like at an exhibition but it would not hurt to ask your stand designer for advice because in the end they are the ones who have better knowledge about how a stand should look and what kind of design will stand out during a particular "Exhibition Stall Fabricator".
Keep in mind, a poorly constructed and designed stand is the worst that could ever happen to your company with regard to an exhibition. You must make sure that the materials you use to build your stand, is of good quality and also must make sure that your contractors are also with you on the same page regarding this. Check the materials used because poor quality materials may not go down well with your visitors.
People may judge you based on your choice of materials which indirectly may reflect or rather create a reflection in the minds of your customers that you also deliver such low quality products. So make sure your designs and quality of materials used reflect your company standards and your brand image.
Also see that you choose a contractor who delivers on time and has an experience in the field because many a times your contractors may not deliver on time and that can be a big issue.
When you are on the lookout for your design contractors do not forget to brush through the following points before you finalise them:
Check for their experience history- see that they have handled a few exhibitions and prominent companies which will give you an assurance that they have an idea about what they are doing.
Same goes for international shows. See that they have an experience in handling international events and delivering perfectly for the same.
Keep of their subcontractors and other external who will be assisting them in the work. And if they are handling it single handily see they are capable of doing so.
Check if they have worked n the particular exhibition that you are taking part before.
And finally, see that they understand you company policies and ideas and are on the same page with you when it comes to your designs and expectations.
On the whole, working with an equally talented and efficient set of contractors will give you a boost in the field of exhibitions and events. So take your time to choose the right one because your wrong choice could end you in trouble.